Who doesn’t like car cutaways? Monsters, that’s who. Filthy, depraved monsters. And while we usually think of car cutaways as being the incredible product of a skilled illustrator’s hand, there’s another way to make them: for real. What I mean by this is not drawing a precision, beautifully-rendered cutaway, but actually taking a car and cutting it pretty much in half, then taking pictures! So let’s look at some of those.
Of course, in modern times, these sorts of things would be done with CGI and computers and math and punch cards and all of that sort of thing. But back in the day, these kinds of things took some incredible skill, even beyond the incredible skills needed to do normal car illustrations.


I mean, look at some of these:
They’re incredible! But what do you maybe do if you don’t have access to such an illustrator? Or maybe you want to have many views of a cutaway, or see it in true three dimensions? In that case, carmakers tried a different approach, one that took a very different set of skills, but significant skill nonetheless: just cutting the damn car in half.
Well, it wasn’t always strictly in half, there seem to have been a sort of spectrum of approaches, which I’ll try to show you here. Also, and I’m not really exactly sure why, but this approach seems to have been much more common among European carmakers? I know I’ve seen American cars cut in half as well, but they tended to get used for training schools and things like that more than showing up in ads. I have no idea why.
Anyway, let’s look at some of these. We’ll start with this Fiat 500:
This 500 is sort of the baseline minimum of a physical car cutaway: remove a door/s, cut out any pillars, and if there’s a passenger area with seating, cut away the body there. This is the quickest approach, and is really only used to show the passenger accommodation, not the overall packaging of all a car’s systems.
Also, that lady looks kinda pissed to be stuck in a Fiat 500 with one whole side missing. And the dude sure looks focused on not-driving.
Then there’s a much more comprehensive version, as seen on this pre-’62 Volkswagen Beetle. I think it may be a ’59 or ’60:
Here we have an entire side removed, but the car isn’t exactly halved; seen from the front, I’d think we’d have oh, 75% of the car’s width remaining? For example, note that the bumpers and corner of the rear fender remain intact. So, it’s still mostly there, just peeled open.
VW seemed to like to make these, and would sometimes use them without shoving a colorful family in there first, as you can see in that Type 3 above.
Enough is cut away on these that from a side-on view, you can see the car’s full packaging: where the engine is, the size and location of the luggage compartments, all that. This gives a very clear view of the car’s full packaging.
We can go further, though! This Mini, from about the same era as the VW, is cut pretty much completely in half, right down the middle. You can, of course, see exactly how everything is packaged, and as a bonus, things like the rear seat and even those suitcases in the trunk are cut in half, too, and the drivetrain is very exposed, though the engine/transmission hasn’t been bisected.
But we can go even further!
Now we’re getting even a bit beyond a cutaway and into a cut-off. Here we see a Citroën 2CV, with the body not just cut away, but entirely removed, and replaced with a bent pipe in the shape of the former body’s silhouette. You can definitely see how everything would be packaged here, including the 2CV’s gloriously weird shifter setup, which I once covered here in detail, if you’re curious.
Okay, there’s only one place to go from here:
Just to hell with the body completely! That’s what Renault did in this brochure for the Renault 4, just took the whole damn body off. You get a sense of the packaging this way, but without at least some kind of boundary of the body delineated, it’s a lot less useful.
Like, would that dog actually have enough headroom to perch on those suitcases with the body in place? Maybe?
Also, note the R4 uses a similar hand-through-the-dashboard sort of approach to the shifter as well, like the 2CV.
I’m all for cutaways, though, however they’re done. And if you get a chance to see one of the physical ones in person, oh boy, that’s a treat.
The Fiat 500 family definitely is having trouble. Father is really focusing on the not-road and Mother’s body language is really closed off. The kids know something is wrong. This time next year the side of the car won’t be the only thing not in the picture.
Beetle family’s Mom made the ‘special’ brownies just for her and Dad. They haven’t even noticed the side of the car is missing. Little Brother is wondering why they’re not going anywhere, but Big Sister knows the score. She managed to grab one from the stash before the road trip started.
The 2cv isn’t advertising. The driver is artist Jean-Paul Avec-St.Boujlibase, and it’s part of his ‘shape of things’ series, where he examines the expectations of the modern individual in contemporary (for the time) society. In addition to the Citroen, there is a townhouse, a writing desk, a typewriter, a chair, and several other (in his words) ‘objects of domestic industry’. The woman is his model and ‘muse’; two of the children are hers and two are his.
The Renault chassis isn’t the main item of interest in the picture. Rather, the main subject is the precisely engineered Family of the Future, made up of lifelike fantastroids, solid-state `thinking mannequins’ capable of simulating a day in the life of a typical, average family. Using nearly 500 transistors each, they’re capable of expressing up to three emotions, and will help scientists at the Dow Chemical Company improve your daily life in the year 2000! The dog is named Fred and belongs to the photographer.
The Fiat driver has just spotted the aliens in the road.
The Mini is going through an experimental form of express luggage screening at the airport.
I’ve seen that MGB-GT cut-away at the British Motor Museum in Gaydon, England and it’s diabolical. Not just the uncanny detail but the color scheme they used is so unsettling. The red parts look like fresh butchery and the rest is a pastel turquoise. Gave me the creeps.
The mini one was driven onto it stand at the Earls Court Motor show!
There is an MGB cutaway in England at a car museum: https://www.mgb-stuff.org.uk/cutaway/cutaway2.htm
“even those suitcases in the trunk are cut in half”
One wishes they’d left the contents in there, with shirts, knickers, jumpers, trousers, and a tube of toothpaste all cut in half. Plus, we’d get to see how many books the advertising brochure people thought people would pack for a trip.
As for the 2CV, the Lane Motor Museum in Nashville, TN has a 2CV sans corps, much like the one shown in the brochure picture albeit without the body’s outline, consisting of almost entirely new parts to showcase how many parts are still available today thanks to the enduring popularity of the 2CV & the extent of support out there.
I think Jason’s driven that car, unless the Lane has 2 or more drivable 2CV stripped chassis.
Knowing the Lane, it wouldn’t be surprising if they do indeed have 2 or more.
The husband in the 500 cutaway is thinking:
“One quick turn to the left. Just one quick turn to the left and my three biggest problems are gone.”
That’s mean.
I somehow really like it when they cut through the tyres also!
https://i.ytimg.com/vi/Rja3MP_tUuM/hq720.jpg
Reminds me of the old Dutch ad campaign where one guy says “It’s like I’m driving nothing at all…nothing at all….nothing at all…”
And then his arch-nemesis mumbles “Stupid sexy Flanders.” Probably some angry Walloon, jealous of his neighbor’s 2CV. Understandable levels of Dutch intolerance.
I’ve never been able to make such clean cuts.
That cutaway Mini was apparently made for the Continental Europe and US auto-show circuit. There was a matching one for the UK auto shows made from the right half, and both (partly) contained complete power units and were apparently drivable.
One of my college pals had a Fiat 500 cutaway like the one pictured. His was done to cut out all the rust.
Right, it’s just a sanitized vision of what your Fiat will become, whether you like it or not.
“Also, and I’m not really exactly sure why, but this approach seems to have been much more common among European carmakers?”
Why ? Because American carmakers didn’t feel the need to demonstrate that you can fit 4 (6?) normal sized adult into a rolling aircraft carrier !
Add in that said rolling aircraft carriers were a pretty standardized product in that era.
🙂
As this post illustrates, the pen is mightier than the sword, but a chainsaw cuts them both all to pieces. Just ask Tobe Hooper.
That cut away of the Fiat 500 seems like a double edged sword and a litteral sword as well.
Double edged in that by creating a view showing what CAN fit but maybe exposing too much of what you don’t get. Of course the point of the thing was to be cheap but this kind of exposure shows why that lady is pissed. They bought a car that barely fits adults in the front, utilizes a park bench for seats, and screams “any longer than a 30 minute ride is a trip to hell”.
Literal sword as in holy shit did the guy with the angle grinder not understand rounding a corner! The B pillar and rear window cuts are going to slice that little girl to pieces!
Yeah, Dad is seriously hunched over the steering wheel.
I can imagine the discussion:
Lady: Why did you buy a car missing the entire side?
Dad: It was cheaper, honey…
Lady: But needs to be my side? And why is so small?
Dad: is not that small…
Lady: YOU CAN’T EVEN KEEP YOUR NECK STRAIGHT GIULIANO!
Kids: Dad, it is cold here…
Dad: I should have bought the entire car, catzo…
I like that there is a visible bottle jack to keep it from collapsing without the B pillar.
I really want an R4 simply because of that shifter!