Home » Spooky Sells: Cold Start

Spooky Sells: Cold Start

Cs Spookydart
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We’re well into October, the only month where we decide that it’ll be fun to take inspiration from a normally negative-associated emotion, fear, and have a goofy good time with it. It’d be like if, say, May was a month where all sorts of sad-inspired decorations went up for Melancholoween, as we put up little decorations of dark rainclouds and carved cantaloupes into sad crying faces and gave people funny cards that said “Everyone you know dies!” or something. But, we don’t, and it’s only fear that gets a funtime makeover for Halloween. Which happens to be exactly what this incredible illustration from a 1961 Dodge Dart brochure feels like.

That painting is really remarkable, with its extremely naturalistic car and people in the foreground, and a background that almost feels like analytical cubism, but you know, creepy. Those trees, the rocks, the leaden sky, that moon – it feels cold and damp and there’s very strong suggestion that there are warewolves about, lurking hungrily, waiting for some delicious snacks to be delivered in a Dart Phoenix, the highest-spec Dart, complete with those bifocal-like reverse lamps flanking the license plate and all the chrome bits Chrysler could stick to sheet metal.

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I hope those people drive out of there quick. I have a bad feeling about that place.

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Dodsworth
Dodsworth
2 years ago

Uh-oh, they’re stopping. If they offer us candy, run!

Jnnythndrs
Jnnythndrs
2 years ago

I love the artwork in this ad, it looks like the cover of a Drive-By-Truckers album.

gridlok
gridlok
2 years ago

I drove a ’61 Dart as a daily driver for almost 10 years. In that time the steering failed because a single nut fell off (easy fix) the brakes failed because it was a single master cylinder (I replaced it with a dual). The engine (318) and pushbutton tranny were bulletproof. It read 80K on the ODO when I bought it but the ODO was broke. After 10 years the ODO still read 80K but I probably put over 60K miles on it. Great car but it was a beast/deathtrap. It had a cool see through Speedometer (which didn’t work). I put seatbelts in the car since it had none. If you got into an accident with this thing god help the other guy. I bought it because it was the ugliest car I had ever seen.

I miss that car.

I don’t miss working on that car.

Swirl Of Embers
Swirl Of Embers
2 years ago

That woman’s facial expression seems to indicate that the rest of her coven is waiting up the hill. And that the driver’s body will never be found.

ThongBunster
ThongBunster
2 years ago

That was my first car. It wasn’t spooky, but it was in fact a beast…

Jeff Gillio
Jeff Gillio
2 years ago

The style of drawing reminds me of the children’s book Alexander and the Wind-up Mouse.

TooManyHobbies
TooManyHobbies
2 years ago

Not sure the best place to comment this, but I’m gonna shoot my shot here. I might have a topic for a future post, and this site seems like just the place for it:

My 2011 Outback has this little blue light up on the ceiling among the map lights and sunroof controls. This tiny light softly illuminates the gear selector and control stack when the headlights are on. It’s a nice, non-intrusive way to make radio and HVAC controls visible at night. I haven’t been in enough cars to know how widespread use of a light like this is, but my dad had a Honda of a similar vintage and I believe it also had one. I’d be curious to know when manufacturers started using these lights, who was the first, how widespread they are, and if they’re still used with the introduction of infotainment screens?

Seems like a topic Autopian writers would love digging into and readers would love learning about.

Dagfinn Fjelddalen
Dagfinn Fjelddalen
2 years ago
Reply to  TooManyHobbies

Memories! My 1973 VW 1303S beetle, a US model that never got there, had a miniscule, aimable light set in the dashboard, dimly illuminating the «heater» controls that lived quite far away on the floor by the handbrake. To think I had forgotten about it until now, it’s only been 37 years..

Citrus
Citrus
2 years ago
Reply to  TooManyHobbies

I know that era of Nissan Rogue has that too, but in yellow. I remember sitting in my brothers’ going “oh what a neat feature.”

That era of Nissan Rogue also had a blower motor that mice absolutely go bananas for. I don’t know what was in the design that did that, but mice were taking out one a month while they owned it.

Trevlington
Trevlington
2 years ago
Reply to  TooManyHobbies

My 2012 Peugeot 508 has this too. It’s orange and for quite some time I never really noticed it, it’s so subtle.

DubblewhopperInDubblejeopardy
DubblewhopperInDubblejeopardy
2 years ago

0330 hrs, Linus and Sally finally make it to the ole pumpkin patch after all these years. Linus bought the alcohol and weed and Sally brought along the best acid money can buy. And poor Charlie is in the trunk, duct-taped and ready to be sacrificed to the Great Pumpkin.

SquareTaillight2002
SquareTaillight2002
2 years ago

“Dear, stop looking over your shoulder. I assure you the Smiths are not following us to repossess their lampshade.”

Nlpnt
Nlpnt
2 years ago

On a related note, the 1961 Dodge (and ’62 Custom 880) has one of the glummest faces in motordom.

https://barrettjacksoncdn.azureedge.net/staging/carlist/items/Fullsize/Cars/43433/43433_Front_3-4_Web.jpg

ProudLuddite
ProudLuddite
2 years ago
Reply to  Nlpnt

But the rear end on the two doors was magnificent
https://www.pinterest.com/pin/61-dodge-dart–35888128266288875/

Balloondoggle
Balloondoggle
2 years ago

Warewolves, lurking hungrily, waiting for me to empty the dishwasher of all the dinnerware.

Paul Brogger
Paul Brogger
2 years ago
Reply to  Balloondoggle

You beat me to it. I was all primed with a ‘hardware’ ploy.
(Of course, there are also those aggressive travel agents — the wherewolves.)

D.B. Platypus
D.B. Platypus
2 years ago
Reply to  Balloondoggle

Warewolves, lurking hungrily, waiting to sell their warez for all the bitcoin you can cough up …

DysLexus
DysLexus
2 years ago
Reply to  Balloondoggle

We’rewolves, lurking hungrily, waiting to put on our game day mascot gear for the big match.

Redneckvolution
Redneckvolution
2 years ago

It’s okay, Torch, these folks are just enjoying a hauntingly beautiful drive in The Twilight Zone, as one does in Spooktober. If they start feeling really unsettled, they can always just ‘DART’ away…

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